Hello, I am Paula Parker, the 8th P to add to the 7 P’s of the Marketing Mix, hence PP8 Marketing.
Coming from a family of marketers, I often say I have marketing in my blood. My passion for marketing developed quickly in my early years working in the paper industry, initially on the consultancy side and then for a global manufacturer working in an innovation role developing and marketing beautiful and unusual creative papers for the luxury packaging and design industries. My step into Scotts Miracle-Gro was a dream come true working in the gardening sector, marketing big budget brands I knew well as a keen hobby gardener, to consumers.
In 2015, I left my position, as Marketing Director at Scotts Miracle-Gro, looking for a new challenge and decided to set up my own business with the aim of providing support to companies who would benefit from outsourced marketing management.
Since I set up PP8 Marketing, I have worked with some great businesses from start-ups to multi-million pound organisations. I work as an extension to their teams getting under the skin of their business, understanding their marketplace and customers and providing targeted strategies with practical plans to meet company growth objectives.